
Pacífico
Beer from the Pacific
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This contemplative film portrays the old port-city of Mazatlán, home of the classic Pacífico beer.
Each frame is like a moving postcard showing the peaceful side of the iconic coast city in Mexico.
In collaboration with known creative director Carlos Bayala, I conceived this project more as a piece of video art than as a commercial.
Watch the ad:
Client: Anheuser-Busch InBev | Agency: New London | Production Company: The Maestros | Creatives: Carlos Bayala y Federico Arias | Executive producers: Enrique Nava, Gerardo Salas | DP: Andrés Arochi | Production Design: Micaela Urrutia | Editor: Marta Poly