About me

I grew up on the film set,

surrounded by lights, cameras, and actors, watching teams come together to turn dreams into reality. My father, a feature film director, often took me to editing rooms where films were cut by hand, piece by piece, to assemble the puzzle that brought stories to life. That experience shaped who I am today: a storyteller.

My professional journey as a director and writer began with the creation of a mid-length mountain film that toured film festivals worldwide, and a documentary for an organic chewing gum brand that went viral on social media. These projects marked the start of a successful career in advertising, allowing me to collaborate with international brands like Coca-Cola, Google, Toyota, Heinz-Kraft, McCormick, KFC, and Corona, among many others.

I studied Communications at Universidad Iberoamericana, specializing in Cinema, and enriched my education with workshops and certifications both in Mexico and abroad, learning from renowned mentors such as Syd Field and Christopher Vogler.

As a Latina, I have a deep understanding of the Hispanic market, its rich traditions, and its unique needs. At the same time, I consider myself a global citizen, equipped with the skills and experience to navigate and create for the general market. This dual perspective enables me to craft hybrid films where cultural roots merge with universal storytelling, blending fiction and reality into dynamic and compelling narratives.

I live in Mexico City with my loving husband and a furry companion. Passionate about cooking and always ready to dive into a meaningful story, I’m constantly inspired to create films that resonate with audiences on a profound level.